OFFICE ARCHITECT OF THE YEAR
Client
Broadway Malyan
Realisation
2007
Format
A1
Poster
Digital, Full Colour
Standard Silk, 250gsm
Brief
Poster for inclusion in the 'Office Architect of the Year' awards
Response
Solid use of the grid structure, as in architectural structure. Contemporary photographic style with balanced white space.
Value
The poster was designed as a collectible piece to extend it's life beyond the competition. It was sent out to clients in the hope they may want to frame it and add it to their office walls (also passively advertising the company within other companies that attract similar clients).
